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July 27, 2020

Klarna Australia plans bricks-and-mortar rollout

Klarna, a payments firm that offers ‘buy now, pay later’ services, is planning a bricks-and-mortar rollout in Australia.

According to an Australian Associated Press report, the company aims to appear at retail checkouts before the end of this year.

Currently, Klarna’s services are available only over online purchases.

Klarna Australia and New Zealand general manager Fran Ereira told the news agency that the company is currently optimising the app to enable offline transactions.

Currently, around 50 retail groups in the country accept Klarna payments online.

Klarna was founded in 2005 to simplify online shopping. According to the website, the Swedish firm now offers for 85 million consumers across 200,000 merchants in 17 countries.

The company is supported by several investors such as Sequoia Capital, Bestseller, Permira, Visa and Atomico. The Commonwealth Bank of Australia owns 50% stake in its Australian and New Zealand business.

Recently, Klarna expanded its services to Spain with the launch of ‘Pay in 3’ service. The service allows customers to pay for their purchases in three interest-free instalments every 30 days.

The Pay in 3 will go live with fashion brand Michael Kors by the end of this month.

Last month, the company also forayed into Belgium. It introduced ‘Pay in 21 days’ service that will enable shoppers to order online and pay once they’ve received the goods.

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