Bank Alfalah, a Pakistan-based issuer and acquirer of credit cards, has partnered with United Mobile to provide enhanced services for its credit card customers across the country.
As part of the deal, United Mobile will offer its range of Voice smart mobile devices to the bank’s credit card customers under 6-12 month instalment scheme with 0% interest.
Additionally, they will also be enrolled in a monthly draw, giving them an opportunity to win a free mobile phone by United Mobile.
Bank Alfalah chief marketing officer, Aly Mustansir, said the key strategic objective of this initiative is to bring Voice smart devices into the reach of a wider audience within the Bank’s credit card customer base through affordable instalment plans.
“We are optimistic that this collaboration will resonate well amongst our target audience who continuously seek to acquire innovative, smart devices and improve their communication experience,” Mustansir added.
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By GlobalData