View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. Dashboards
  2. Deals
May 2, 2012updated 04 Apr 2017 4:14pm

Nokia: US consumers not willing to pay by mobile

Although many recent surveys forecast the opposite, a Nokia-funded research by the University of California has found that US consumers are actually not willing to pay with mobile phones. The University of California study shows that 74% of Americans are not planning to adopt any mobile payment solution, contradicting other researches which say that cash and card payments will be almost eliminated by m-payments by 2020 or mobile payments will double every year The university based in Berkeley interviewed 1,203 internet users, the majority of whom cited privacy concerns as their main reason for not wanting to use their phones to make payments

By Raphael Michilis

Although many recent surveys forecast the opposite, a Nokia-funded research by the University of California (UC) has found that US consumers are actually not willing to pay with mobile phones.

The UC study shows that 74% of Americans are not planning to adopt any mobile payment solution, contradicting other researches which say that cash and card payments will be almost eliminated by m-payments by 2020 or mobile payments will double every year.

The university based in Berkeley interviewed 1,203 internet users, the majority of whom cited privacy concerns as their main reason for not wanting to use their phones to make payments.

The key findings included:

96% of respondents said they oppose to mobile payments being used to track them in stores;

81% objected to sharing information such as phone number or home address with retailers through mobile payments;

51% are against sharing their email address via m-payment transactions.

NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. A weekly roundup of the latest news and analysis, sent every Wednesday.
I consent to GlobalData UK Limited collecting my details provided via this form in accordance with the Privacy Policy
SUBSCRIBED

THANK YOU

Thank you for subscribing to Electronic Payments International