Chinese department store giant Intime retail group has announced a partnership with Alipay, e-commerce company Alibaba’s payments subsidiary, to release a mobile wallet.

The service will be available in 29 Intime department and gate stores, offering a ‘face-to-face’ payment platform to consumers via their mobile phones.

Fan Zhiming, president of the business group of Ali Micro-Finance and responsible for Alipay Wallet, commented on the launch: "It is a forward-looking decision for Intime Retail to embrace mobile payment, as around 100m Alipay Wallet users wish to purchase online and also make payment offline at bricks-and-mortar shops."

The service allows customers to choose between two payment options: an off-line sound wave system or a code scanning payment capability.

Fan claims the move constitutes ‘an innovation in both idea and practice’, and marks the beginning of extended cooperation efforts between the two companies.

"We will keep stepping up cooperation between the two parties by complementing each other and will join hands to produce better consumer experience and facilitate better integration of online and offline payment," said Fan.

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Alipay counts over 100m mobile payment users, with its Alipay Wallet service attracting almost equal numbers of customers.

 

 

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