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February 14, 2020

Decolar launches Santander co-branded credit card in Brazil

By Douglas Blakey

Decolar is launching a co-branded credit card in partnership with Visa and Santander Brazil.

Decolar is the Brazilian subsidiary of Latin American online travel company Despegar.com.

The credit card is targeted at the Brazilian market and can be approved online before making the first travel purchase.

Furthermore, the new credit card complements the travel firm’s loyalty programme, Passaporte Decolar.

Specifically, all points accumulated with the card will be available for redemption for all travel related products at Despegar.

“With this initiative Passaporte Decolar, Despegar’s loyalty programme becomes one of the main reward programmes in Brazil. The company is further strengthening its strategy of deepening customer engagement and enhancing brand awareness.

“We are leaders in innovation and consistently seek to elevate our customers’ travel journey experience. At the same time we reward them for their loyalty,” comments Alexandre Moshe, GM, Decolar.

3 solid brands: Visa, Santander and Decolar

Rogerio Magno Panca, executive superintendent, Digital Cards and Payments, Santander Brazil, adds: This loyalty programme brings together three solid brands, with high expertise in e-commerce and leaders in their respective sectors. It also adds further value to our portfolio of cards. It offers customers, including those who do not have a bank account, the exclusive benefits of Passaporte Decolar. We are very excited with this initiative.”

Fernando Pantaleão, VP & Head of merchant sales and acquiring, Visa Brazil adds: “Together with Santander and Despegar, we have deepened our focus on understanding the behaviour and consumption patterns of the Brazilian tourist and recognise consumers who seek real experiences, with a more connected and balanced lifestyle.

“This solution offers more benefits that serve them. And it makes the journey of those who travel more complete – whether for corporate or leisure trips.”

Despegar operates in 20 countries in the region and offers a customised experience to more than 18 million customers.

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