San Francisco and Lagos-based cross-border technology company Klasha is further expanding its presence in Africa with the launch of its services in Ghana.
The expansion follows the company’s $2.4m seed funding round, which was closed earlier this month.
Ghana marks the second African country for the company, which established its footprint in Nigeria in May this year.
Klasha’s solution allows merchants across the globe to sell online to Africa and receive payments in local African currencies.
The company said that its launch in Ghana would allow merchants to tap into the country’s $429 million e-commerce economy, which is estimated to reach $811m by 2024.
Additionally, consumers in Ghana can now pay for their online purchases in local currency via debit cards, bank transfers, and mobile money.
Klasha CEO Jess Anuna said: “Before now, international online and offline businesses faced the challenge of accepting online payments from Africa and even delivering items to Ghana.
“Our solution will simplify the process, removing payment and last-mile delivery barriers, making it easier and faster for retailers to collect online payments in Ghana, manage payouts and expand seamlessly.”
In connection with the development, Klasha is now facilitating instant transfers of money between Ghana and Nigeria via its mobile app.
The firm also launched a multi-currency wallet to let users hold, exchange and send money in different currencies.
Klasha marketing manager Edidiong Ekong commented: “We are excited to bring our innovative payment and commerce solutions to power Ghana’s e-commerce growth. In the coming months, we will expand to more countries to facilitate seamless e-commerce and cross-border payments.”
Last month, Australian fintech Zip agreed to buy South African buy now, pay later firm Payflex to further expand its footprint in the continent.