China-based 99Bill, a third party payment service provider, has
teamed up with its partner in Beijing to launch an e-payment
platform.

The platform is called 99Bill+.

99Bill+ integrates the company’s existing
products and services which help customers improve customers
improve capital efficiency with the addition of contributions by
partners and users.

Some of the ‘addition’ factors include
+Partners, +Merchants and +Users.

99Bill also introduced a new mobile payment
product that supports multiple operating systems and turns the
user’s mobile phone into a portable POS device that can carry out
remote payment, mobile receipt of incoming funds, management of
incoming funds for P2P payments

The payment service provider also unveiled a
new form of m-payment middleware that can be integrated into client
applications enabling them to finish payment on the same point as
the initial purchase was made.

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99Bill CEO Oliver Kwan said:

 “e-Commerce is driving the development
of specialization and cooperation throughout the entire industry
chain. This will ultimately lower costs and improve the level of
service. It has also resulted in the emergence of an open,
integrated and coordinated industry ecosystem in which 99Bill is
using its technological advantages, in partnership with others in
the industry, to develop innovative financial services that can
better serve our clients.”

99Bill will also reveal a strategy for mobile
payments.