The big innovation trend we’re seeing at the moment is service integration; moving beyond technologies that are fragmented in terms of their payment capabilities and additional services. This is particularly the case for cross-border payments, whereby businesses should be looking to providers that do more than just facilitate this one element.

Cross-border payment acceptance should be the minimum functionality – particularly when looking to tap into the Asian market.

Instead, businesses should be looking to technologies that allow customers to complete a transaction inside an app, instead of on a plastic card or NFC touchpoint, thus allowing users to enjoy an augmented experience before, during and after their payment. Further, it’s possible to get geo-localised promotions in real-time, verify the forex rate of a cross-border payment before the transaction, as well as experience a much more seamless end-to-end journey.

Ultimately, this kind of mobile-first strategy will be crucial in creating seamless, and connected experiences for new markets, with the payment serving as just the first touchpoint.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData