As the payments world adjusts
to the post-credit crunch era, this year’s Cards and Payments
Europe event will reflect the reshaping of business models that a
new era demands. This year’s event takes place in Madrid, Spain, on
18-19 May, hosting leading payment players and presenting data on
the latest industry trends.

 

Last year’s Cards and Payments
Europe event and awards were defined by the need to stay strong in
an unpredictable economic climate, as payment players around the
world shared strategies on reducing risk and preserving
profitability.

The need for a more cautious
approach in the short-term appears to have been the correct one, as
many markets are now firmly out of recession. Banks are beginning
to lend and invest again, mergers and acquisitions are starting to
increase in number and size, and payment players are reporting a
much more optimistic atmosphere

New era of
positivity

To reflect this new air of
positivity, this year’s Cards and Payments Europe event and awards
will be heading to Madrid in Spain on 18-19 May, where the world’s
leading cards and payment players will gather to share their
market-leading business insights and best practices, and how they
have reshaped their business models to adapt to this new era.

Cards and Payments Europe 2010 has
already secured a high-profile line-up of speakers from around the
globe, who will discuss topics such as loyalty and co-branding,
collections and receivables in the current climate, leveraging
contactless payment and other new technologies, and the continued
growth of debit. VRL, publisher of Cards International,
will also present exclusive research on consumer attitudes to cards
and payments across the region.

As always, our Gala Awards dinner
to be held on the evening of 18 May is sure to be a highlight of
the event as it is one of the few awards ceremonies truly global in
scope.

The Cards International
team and a panel of esteemed judges drawn from the global cards and
payments sector will draw up a shortlist of nominees, with the
winners to be announced at the Cards & Payments Europe gala
awards dinner.

On behalf of the Cards
International
team, I hope you will be able to join us for
what promises to be a highly engaging conference.

Victoria Conroy, Editor,
Cards International

 

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