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June 1, 2022updated 02 Aug 2022 9:54am

Worldline unveils new virtual showroom in Metaverse

French payment services provider Worldline has introduced a virtual showroom, marking its foray into the Metaverse space.

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The Metaverse is becoming a reality – adapt to meet it

Although the term resists single definition, the metaverse can broadly be described as a virtual world where users can meet, work, play, shop and socialize in real-time within simulated scenarios. The theme has gained traction following Facebook's rebranding to Meta, prompting enterprises to consider how they can seemingly develop economies, trade with other companies, and form alliances in new and imaginative ways as the metaverse use cases and applications grow broader. This is subsequently encouraging businesses across sectors to begin developing capacities related to the metaverse experience, foundation, tools, and user interfaces. Simultaneously, the impact of the COVID-19 pandemic has accelerated the technology adoption rate, thereby increasing the expectations of stakeholders. Amid all such developments, the metaverse is projected to influence multiple sectors with user engagement, collaboration, training, and learning being touted as some of its early use cases. GlobalData examines how the innovative adoption of emerging technologies can accelerate the advent of the metaverse ecosystem. This report explores our in-house data to provide our clients with insights into how various companies are driving the immersive ecosystem’s growth with their innovative solutions.
by GlobalData
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Situated in Decentraland in the Crypto Valley area, the Worldline Metaverse showroom aims to help engage the firm’s merchant network in Metaverse and offer them customer exposure.

The payments firm will also focus on the allocation of significant resources to develop and distribute additional Metaverse-related offerings specifically customised to serve merchants looking to enter the space.

This showroom offers various features, including a merchant of the month area that offers a merchant a new product, which can be bought directly through the Worldline payment engine.

A coffee space powered by PAYONE will enable social interaction and informal meetings between merchants, users, and the firm’s representatives.

PAYONE is a joint venture between Worldline and the German Sparkassen-Finanzgruppe (DSV).

The showroom also offers avirtual stage for events , which can be used for hosting virtual product presentations as well as knowledge exchange with Decentraland users.

Furthermore, the showroom supports charity projects, including support for Ukraine through charity organisations.

Through this launch, Worldline intends to bridge the gap between virtual and physical worlds for e-commerce and help its merchants benefit from Metaverse’s prospects.

Worldline Metaverse expert Sascha Muenger said: “Technological innovation is an essential part of Worldline’s DNA. The Metaverse, and Web 3.0 overall, is without doubt the next step in the development of the Internet and it is vital for us to make sure we harness the opportunities this virtual world will bring.

“Our plans also involve facilitating access for our merchant base and customers and providing a secure and seamless payment process in the Metaverse.”

Free Report
img

The Metaverse is becoming a reality – adapt to meet it

Although the term resists single definition, the metaverse can broadly be described as a virtual world where users can meet, work, play, shop and socialize in real-time within simulated scenarios. The theme has gained traction following Facebook's rebranding to Meta, prompting enterprises to consider how they can seemingly develop economies, trade with other companies, and form alliances in new and imaginative ways as the metaverse use cases and applications grow broader. This is subsequently encouraging businesses across sectors to begin developing capacities related to the metaverse experience, foundation, tools, and user interfaces. Simultaneously, the impact of the COVID-19 pandemic has accelerated the technology adoption rate, thereby increasing the expectations of stakeholders. Amid all such developments, the metaverse is projected to influence multiple sectors with user engagement, collaboration, training, and learning being touted as some of its early use cases. GlobalData examines how the innovative adoption of emerging technologies can accelerate the advent of the metaverse ecosystem. This report explores our in-house data to provide our clients with insights into how various companies are driving the immersive ecosystem’s growth with their innovative solutions.
by GlobalData
Enter your details here to receive your free Report.

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