American banking major Wells Fargo has launched a new cashback programme for eligible debit or credit card consumers.

The lender has launched ‘My Wells Fargo Deals’, a programme offering cashback to cardholders while shopping at merchants worldwide.

Customers can access the programme via Wells Fargo online banking or mobile app, and activate the cashback deals.

The deals from US merchants will be available to customers based on their purchase history. The deals are sourced by Cardlytics and American Express.

Customers with an American Express-Wells Fargo credit card will get exclusive access to additional offers through the “Amex Offers” section.

Wells Fargo head of Loyalty Solutions for cards, retail, and merchant services Sarah Phelps said: “My Wells Fargo Deals provides our customers a trusted and convenient way to earn cashback by shopping at many of their favourite local and national merchants.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

“Customers can take advantage of deals by simply activating an offer, without having to hunt online for a coupon code.

“Then, when they shop at the merchant and meet the requirements of the offer, the cashback is credited to the account associated with the card.”

The new programme adds to the lender’s existing Go Far Rewards credit card rewards programme.