Webtickets, an integrated online ticketing service, has rolled out NFC’s ‘Tap-n-Go’ technology as an effective event management solution.

Access deeper industry intelligence

Experience unmatched clarity with a single platform that combines unique data, AI, and human expertise.

Find out more

The South African online ticketing firm said that event-goers can preload their Webtickets cards using cash or coupons. After reaching at the event or festival, they can buy food, drinks or promotional goods by simply tapping the card against the vendor’s NFC-enabled device.

Webtickets co-founder Jonathan Wayne was quoted by techmoran.com as saying: "Cashless ‘Tap-n-Go’ and mobile payments are rapidly becoming the way to do business.

"We felt it was imperative to offer our customers and clients an innovative payment solution, and in so doing, increase their purchasing and event management convenience."

The technology also enables venue operators to track sales, decide and provide commission on sales, and use the data from purchases to streamline their offering to event-goers.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

The company said that the new system works well even when the event is technically offline and is most convenient at events where cash machines or ATMs aren’t readily available.