GE Capital Retail Bank has renewed its credit
card deal with multi-channel e-tailer ShopNBC.
GE Capital Retail Bank, the consumer lending
unit of General Electric, and ShopNBC first struck a deal in 2006
to launch the credit card programme and, since its introduction,
have continued to update it with new features, including:
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- free shipping promotions,
- flexible payment options and
- deferred interest periods for some purchases.
Margaret Keane, CEO and president of GE
Capital’s Retail Finance business, said the continuation of the
deal gave them a “competitive advantage.”
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