After weeks of strenuous denials it was planning
to offload any of its Brazilian banking operations, financial
behemoth Citi has finally buckled under the need to shore up its
capital reserves, and is reported to be selling its 17 percent
stake in Brazilian card processor and acquirer Redecard.

Such a sale could bring Citi around BRL3.05
billion ($1.27 billion), money that the group desperately needs as
it fights to survive full nationalisation by the US government,
which has so far ploughed $52 billion into the struggling banking
giant.Redecard. Fourth-quarter 2008 financial resluts

Citi, Redecard’s third-largest shareholder,
will most likely sell its Redecard stake in a secondary stock
offering to Redecard’s Brazilian bank shareholders who have right
of first refusal. Banco Itaú has been touted as the favourite to
buy all or a portion of Citi’s stake in Redecard, which processes
MasterCard and Diners Club card transactions. Currently Banco Itaú
and Unibanco hold a combined 46.3 percent stake in Redecard.

Citi’s decision to sell its Redecard stake,
which while bringing short-term financial gains for the bank, will
no doubt be a blow, as Citi is effectively being forced to exit one
of the most promising card payment markets in the world. Redecard’s
fourth-quarter 2008 results, published in mid-February, show just
how much Citi is giving up to ensure its own survival at home.

Redecard posted fourth-quarter net income of
BRL343.1 million, up from BRL224.4 million in the year-ago period,
whilst net revenue rose 35.1 percent to BRL776.4 million. Redecard
also saw credit card financial volume jump from BRL20.4 million in
the fourth quarter of 2007 to BRL24.1 million in the fourth quarter
of 2008, an increase of 17.8 percent, while debit card financial
volume rose 20.6 percent to BRL12.6 million.

However, there are growing fears
that Citi may not escape nationalisation by the US government. The
week ending 20 February saw Citi’s share price plummet for the
sixth consecutive day, making it more likely the authorities will
take complete control of Citi, leaving its shareholders with

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Meredith Whitney, the esteemed US banking
analyst from Oppenheimer & Co, who first predicted Citi’s fall
from grace over a year ago, has added to the gloom around Citi,
saying that she expects further bad news to arise in 2009.

“Most of the big banks would be lucky to break
even or earn a little bit of money this year,” Whitney said in an
interview with television channel CNBC. “Citi to me is still the
biggest risk position out there.”

Whitney added that nationalisation of troubled
US banks would not solve their bad loan problems.

“There need to be moves to disaggregate the
concentration of loans from top banks. But I have not heard
anything like that going on in Washington DC,” she said.

Citi’s sell-off is not just being restricted
to the Americas. In Turkey, another dynamic card payment market,
Citi owns 20 percent of market leader Akbank, and speculation over
Citi’s fate saw Akbank shares dive by as much as 7 percent on 20
February as nationalisation rumours around Citi reached fever

Should Citi also offload its stake in Akbank,
it is likely that the Sabanci Holding conglomerate and its
subsidiaries, which already hold 40.85 percent of Akbank shares,
may increase their equity holding.