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October 16, 2019

Samsung Electronics taps Klarna to offer new payment plans

Samsung Electronics has teamed up with Swedish payments firm Klarna to offer customers ‘buy now, pay later’ option on purchases made from website.

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The partnership provides Samsung.com shoppers with three new payment options. It includes buy now and pay in 30 days; buy now and pay in three monthly payments; and spread the cost up to four years.

Klarna UK general manager Luke Griffiths said: “By offering our payment options online, Samsung.com is showing its ongoing commitment to enhancing the customer experience through cutting edge technology in its retail offering.

Whether buying a phone, TV or washing machine, Klarna will empower Samsung.com customers with greater flexibility over how, when and where they pay, to best meets their needs.

“We look forward to further developing this partnership and driving results for Samsung in a highly competitive market.”

The collaboration comes just a day after Samsung Electronics announced the launch of an NFC-enabled contactless payment acceptance solution on mobile devices. The solution, dubbed Samsung POS, was launched in partnership with Mobeewave.

Initially, the Samsung POS has been deployed in Canada, with plans for a global roll-out in 2020.

On the other hand, Klarna secured $460m in an equity funding round in August this year. The funding round was led by Dragoneer Investment Group and took its post-money valuation to $5.5bn.

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img

Prepare for changes in the Payments market

 The Payments market has seen drastic changes in the past few years, with this only expected to continue. What does your company need to do to prepare for what’s to come? GlobalData’s Payment Trends for 2022 report explores the key trends in technology, consumer habits, and regulations shaping the market. We also identify the leading companies in this changing market, giving you a competitive market outlook. This report covers the impact of:
  • ESG
  • E-commerce
  • Mobile payments
  • Alternative payment rails (Real-Time Payments, Blockchain, BNPL)
  • Fraud & Cybersecurity
  • Regulations
Download the report now to learn essential strategies to maximize your growth in the face of rapid change.
by GlobalData
Enter your details here to receive your free Report.

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