India-based RBL Bank, and Delhi Daredevils (DD), a cricketing franchise, has rolled out a co-branded cricket credit card, designed to provide lifestyle and sporting privileges to the country’s growing community of cricket fans.
The bank has collaborated with global payments technology company Mastercard on this initiative.
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RBL Bank managing director & CEO Vishwavir Ahuja said, "The launch of a Cricket Credit Card presents a fantastic platform for the growing fans of the game and the club to engage with their team.
"Delhi Daredevils is a great team and we are happy to launch this card in association with them."
MasterCard South Asia division president Ari Sarkar commented, "With this card we aim to connect with our cardholders who are passionate about cricket and provide them added value and security along with great offers."
Currently managing a network of more than 175 branches / 350 ATMs across 12 Indian states, RBL Bank offers specialized services under the five business verticals including corporate & institutional banking, commercial banking, retail banking, Agri & development banking and financial markets.
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By GlobalData
