Seventy-two percent of British consumers
want contactless payment technology deployed in all supermarket
stores to make shopping easier, according to a survey.

Following the recent decision by UK
supermarket the Co-Operative to trial contactless technology,
MyVoucherCodes polled 1,052 people about their opinions surrounding
the payment method.

According to the poll, 88 percent said
contactless payment was ‘a good idea’, 61 percent of which claimed
the payment technology would make their shopping ‘easier.’ 37
percent thought the technology was ‘overdue’.

23 percent of respondents claimed that they
would only like to see the technology extended if strict security
protection measures were ensured, and 44 percent said they would
like to be able to use the technology on purchases over £15.

“I believe that contactless payment technology
is set to make huge waves in the high street of the future; making
the Co-Operative’s decision to trial the technology, in my eyes,
extremely forward-thinking,” said Mark Pearson, managing director
of MyVoucherCodes.

“Internet retailing has grown from strength to
strength over recent years, proving extremely popular with
customers seeking a simpler, and more convenient, way to shop. The
fact that so many of the people polled thought that contactless
payment was a good idea as it will make their shopping ‘easier,’
proves that convenience is paramount for shoppers UK- wide.”

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.