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October 11, 2019

Mail.Ru, Alipay create payment JV in Russia

Russian internet firm Mail.Ru has agreed to form an e-wallet joint venture (JV) with Alipay- the Chinese mobile payment platform operated by Ant Financial.

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The new JV marks the first for Ant Financial outside of Asia.

The move is aimed at driving financial inclusion in Russia.

“The new joint venture for payments (Payment JV) will work to accelerate the development of  Russia’s digital economy by upgrading the country’s digital payment services,” Mail.Ru said in a statement.

Also involved in the initiative are international holding company USM, Russian mobile operator MegaFon, and the country’s sovereign wealth fund Russian Direct Investment Fund (RDIF).

Holding a 40% interest, Mail.Ru will be the largest shareholder in the JV.

The agreement on the e-wallet JV coincides with the formation of a separate JV dubbed AliExpress Russia.

The AliExpress Russia JV was launched by Mail.ru, Alibaba, MegaFon and RDIF.

Commenting on the AliExpress Russia JV, Alibaba Group executive chairman and CEO Daniel Zhang said: “The AliExpress Russia JV is an important part of Alibaba’s globalisation strategy, and a key step toward our long-term goal to help 10 million small businesses reach profitability and serve 2 billion customers worldwide.

“Together with Mail.ru Group, RDIF and MegaFon, we are committed to accelerating development of the digital consumer economy of Russia and CIS countries by enabling regional brands and SMEs to reach and serve their target consumers through our unique and innovative shopping experience.”

Free Report
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Prepare for changes in the Payments market

 The Payments market has seen drastic changes in the past few years, with this only expected to continue. What does your company need to do to prepare for what’s to come? GlobalData’s Payment Trends for 2022 report explores the key trends in technology, consumer habits, and regulations shaping the market. We also identify the leading companies in this changing market, giving you a competitive market outlook. This report covers the impact of:
  • ESG
  • E-commerce
  • Mobile payments
  • Alternative payment rails (Real-Time Payments, Blockchain, BNPL)
  • Fraud & Cybersecurity
  • Regulations
Download the report now to learn essential strategies to maximize your growth in the face of rapid change.
by GlobalData
Enter your details here to receive your free Report.

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