Retail major LuLu Group has rolled out a new co-branded credit card in collaboration with Dubai government-owned bank Emirates NBD.

The offering, known as Emirates NBD LuLu 247 Mastercard Credit Card, will allow the UAE users to purchase anything at LuLu stores and collect reward points.

On all spends at LuLu stores and webstore, the cardholders will earn up to 7% rewards,  4% on fuel expenses and 2% on utility bill payments.

LuLu Points can be exchanged at more than 70 LuLu stores across the UAE.

Moreover, the cardholders can avail exclusive discounts and privileges at LuLu stores. They can also avail a buy-one-get-one-free offer for movie tickets at VOX Cinemas.

The new credit card is available in Titanium and Platinumvariants. Up to 500 LuLu points will be offered to the new cardholders.

Emirates NBD vice chairman and managing directorHesham Abdulla Al Qassim said: “As the market leader in payment cards, Emirates NBD consistently strives to offer innovative products that provide strong value and convenience to our customers.

“Our partnership with LuLu brings together two home-grown brands that have developed into household names in the UAE to offer an unmatched proposition that earns attractive rewards for customers even on their essential and everyday spending.”

LuLu Group chairman and managing director Yusuff Ali MA said: “As a retailer that is continuously striving to add value for our large and cosmopolitan customer base, we are really excited about launching this very unique and rewarding card in collaboration with the region’s leading bank, Emirates NBD.”