Google is to add an offer-saving function to its mobile wallet.
A feature called Save to Wallet will enable Google Wallet users to save online offers to their wallets and redeem them in stores.
Google said it aims to streamline and bridge the divide between the web offer and in-store redemption.
This would make it easier for consumers to redeem mobile-based offers by either showing or scanning the discount on smartphone screen at the point-of-sale, or by tapping the phone at a NFC terminal at check-out.
To redeem offers, consumers will need to scan a QR code with their mobile handsets.
Although Google Wallet’s tap-to-pay feature is available only on five NFC-enabled mobile phone models, Google says offers can also be redeemed through the Google Wallet app from phones that do not have NFC capabilities.