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January 10, 2018

FreeCharge and PhonePe join forces to expand user base

PhonePe, the payments wing of Flipkart, has forged a strategic partnership with Axis Bank-owned mobile wallet FreeCharge to enable its users pay for transactions at PhonePe’s partner merchants across India.

The deal will allow PhonePe’s more than 45 million customers to integrate their existing FreeCharge wallets with the PhonePe app.

Through the collaboration, Freecharge will gain access to more than 60,000 merchants including MakeMyTrip, PVR, Cleartrip, 1mg, FreshMenu, Cafe Coffee Day, Apollo Pharmacy, KFC, Barista, Spencer’s as well as FoodWorld.

Commenting on the alliance, FreeCharge CEO Sangram Singh said: “We are excited by this partnership, which enables FreeCharge customers to shop at various offline and online partners that PhonePe has tied up with, especially at popular online shopping destinations such as Flipkart, Myntra, eBay and Jabong.”

PhonePe head banking products and strategic partnerships Hemant Gala said: “This is in line with our vision of making PhonePe India’s first truly open payments platform, where customers can use any and all payment instruments of their choice.”

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