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April 22, 2020

daVinci Payments debuts new solution to drive engagement between brands and payee

US-based daVinci Payments has introduced a new customer engagement solution to make to boost the user’s brand and drive engagement.

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  • Alternative payment rails (Real-Time Payments, Blockchain, BNPL)
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  • Regulations
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Dubbed Brand Accelerator, the software-as-a-service (SaaS) platform is designed to make end to end seamless payments.

The company said that new offering will allow organisations to deliver payments with branded and educational video, behavioural triggered purchase and referral offers.

It will also allow them to enrol customers in loyalty, product registration and email programmes, among others.

Through the new solution, daVinci Payments intends to fill the gap created by the coronavirus in physical marketing space.

Brand Accelerator will enable brands to keep virtual communication channels open with customers.

daVinci Payments chief revenue officer Rodney Mason said: “We found in national research and beta pilot programmes that consumers, B2B customers, employees, contractors, channel partners, renters and non-profit recipients of all kinds welcome branded engagement when redeeming and checking their payment balances.

“The Brand Accelerator is a win for all stakeholders as it adds significantly more value and engagement between brands and payees at a time when it is needed most.”

daVinci said that its latest customer engagement solution, which has been running Beta tests since August last year, is now available for wider use.

The company will demonstrate the solution through webinar on April 28 along with relevant shopper, employee, gig and renter insights from recent studies.

Free Report
img

Prepare for changes in the Payments market

 The Payments market has seen drastic changes in the past few years, with this only expected to continue. What does your company need to do to prepare for what’s to come? GlobalData’s Payment Trends for 2022 report explores the key trends in technology, consumer habits, and regulations shaping the market. We also identify the leading companies in this changing market, giving you a competitive market outlook. This report covers the impact of:
  • ESG
  • E-commerce
  • Mobile payments
  • Alternative payment rails (Real-Time Payments, Blockchain, BNPL)
  • Fraud & Cybersecurity
  • Regulations
Download the report now to learn essential strategies to maximize your growth in the face of rapid change.
by GlobalData
Enter your details here to receive your free Report.

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