CPI Card Group has joined forces with Visa to roll out a payment made of up to 98% upcycled plastic for Visa clients and cardholders.
Dubbed Earthwise High Content Card, the card has been created to mitigate the use of first-use plastic and eliminate plastic waste.
It has been produced using upcycled plastic material named rPETG, combined with non-plastic components like the EMV chip, antenna, and adhesives.
The Visa-branded card is EMV compliant and dual interface capable – allowing both contact-based and contactless payments.
Visa head of corporate responsibility and sustainability Douglas Sabo said: “Visa is committed to advancing sustainability in everything we do, from the 100% renewable electricity that processes transactions in our data centres, to the sustainable card materials coming to cardholders’ wallets.
“Our collaboration with CPI signifies a further milestone in our efforts to drive our goal of inclusive growth with a commitment to protecting the environment.”
The Earthwise High Content Card adds to CPI’s more eco-friendly payments cards portfolio Earth Elements, which includes the Second Wave card.
The Second Wave is the industry-first, EMV compliant and dual interface capable payment card made of recovered ocean-bound plastic.
CPI Card Group general manager of secure card solutions Guy DiMaggio said: “We applaud Visa’s commitment to sustainability and its first-to-market approach.
“We hope our efforts continue to empower issuers and cardholders everywhere to help reduce the impact of plastic waste on our planet.”
