India’s Bajaj Finserv has launched a new reward redemption programme for its SuperCard customers in partnership with RBL Bank.
The programme, dubbed Pay with points, is designed to deliver additional savings to the customers.
The customers can now make down payment for their purchases by redeeming their SuperCard reward points. The benefit is available while shopping on the Bajaj Finserv EMI Network across 90,000 partner stores.
Additionally, the SuperCard holders can get up to 5% cashback on swiping the SuperCard to pay for the down payment on the Bajaj Finserv EMI Network.
Bajaj Finance Payments executive vice-president Manish Jain said: “We are enthused by the huge response of our customers for the SuperCard, making us the fastest and the only co-branded credit card to have crossed the one million mark within a short span of two years.
“We are currently acquiring more than 100,000 cards per month and our goal is to keep adding new features to the card to make our product more exciting for the customer.
“We are delighted to bring this innovative, industry-first proposition to our SuperCard customers.”
Besides usual credit card benefits, the Bajaj Finserv RBL Bank SuperCard offers up to 50 days of interest-free ATM cash withdrawals to the customers.
Also, they are entitled to three months of interest-free emergency loan facility as per the cash limit. SuperCard also features advanced security features to mitigate fraud threats.
Last week, digital healthcare platform Practo partnered RBL Bank to launch a Mastercard-powered credit card.