American furniture retail store chain Art Van Furniture has revealed plans to launch its own credit and rewards card to offer its customers special discounts and flexible financing options.

The ArtVantage Signature credit card is the retailer’s first ever loyalty programme.

Apart from excusive offers, the cardholders will get free delivery options, complimentary design services, and special discounts along with financing perks.

Additionally, cardmembers will earn numerous rewards and enjoy escalating red, gold, platinum and black card perks, the company said.

Commenting on the launch of new credit card, Art Van Furniture president Ron Boire said: “We built amazing perks into our new ArtVantage Signature card to reward our loyal customers.

“This is our way of thanking them for allowing Art Van to be a part of their homes, and their lives, for 60 years. A familiar face will help us launch this program. David Van Elslander, the youngest son of our founder, Art Van Elslander, will serve as our brand ambassador.”

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The new credit card will be available at all Art Van Furniture and mattress stores in Michigan, Chicagoland, Indiana, Ohio, Missouri and Iowa along with online shop artvan.com.

At Van Furniture, founded in 1959, manages 189 stores in nine US states operating under various brand names.