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February 27, 2018

Allianz, Visa and Wirecard launch mobile payment app

By Briony Richter

Allianz Partners, Visa and Wirecard have joined forces to launch a mobile payment app, dubbed Allianz Prime.

Through the app, Allianz Prime customers will be able to make secure mobile payments at all contactless-enabled terminals across the world. The app aims to provide a seamless payment experience for its users wherever they are.

A number of Allianz customers will test the app in Italy, starting today. Wirecard, a global internet technology and financial services provider, will be providing the service to process transactions made through the app. Furthermore, Wirecard will integrate a unique loyalty programme for users.

Customers who download the Allianz Prime app get a virtual and digital Visa card instantly issued by Wirecard. The cards can be topped-up from any bank account or credit card. Users can add the digital card to their mobile wallets, allowing them to make contactless payments at the point-of-sale.

The customer’s digital identity, online payments and financial details are covered by Allianz Partners’ Digital Payments Protection. The insurance offers coverage against fraud, safeguards and supports customers in case of defective or damaged online purchases and provides financial compensation in case of loss.

Matthias Wünsche, head of market management and innovation, at Allianz Partners, stated: “With the support of our digital partners Visa and Wirecard, the Allianz Partners Innovation Team has created Allianz Prime. A solution, that provides our customers with freedom and security via safe and insured mobile payments off, and online, anytime and anywhere.

“Moreover, it offers a global platform for our Allianz Operating Entities to engage with their customers on a daily basis, enriching traditional insurance with technology and services.”

Mike Lemberger, senior vice president, product solutions Europe at Visa, highlighted: “With the launch of their first mobile payment app, Allianz has not only created a new way to engage and reward customers but is also offering them a new, secure way to make payments worldwide – online and in stores – while also helping consumers keep track of their spending.”

Sebastian Krahe, vice president of professional services at Wirecard, concluded: “Digitalising the payment process is the core of our business. Italy is a strong market for the start of the new mobile payment app and we are looking forward to the expanded usage of Allianz Prime during this year.”

Allianz Partners plans a further rollout of the product throughout the year, initially focusing on European markets.

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