ACI Worldwide and AliPay, a Chinese payments platform operated by Ant Financial Services Group, have partnered to enable merchants across Europe, Middle East and Africa to transform in-store experience for Chinese shoppers.
The partnership will allow vendors to accept Alipay payments from Chinese consumers, and send them relevant information and offers as they arrive in a country.
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Alipay has nearly 60% of the Chinese market share for mobile wallets, with a customer base of more than 450 million. Over two million brick-and-mortar merchants accept Alipay across China.
Alipay’s head of Europe, Middle East and Africa Rita Liu said: “The Alipay platform has a highly engaged user base in China. We’re pleased to be able to offer this growing base a ‘home-away-from-home’ experience, while giving merchants the ability to push relevant offers and information directly to them.”
ACI Worldwide merchant solutions senior vice president Markus Rinderer said: “We are proud to partner with the largest mobile payment platform in the world, to bring an innovative omni-channel solution to merchants and the payments service providers that support them across many countries where Chinese tourism continues to rapidly increase.
“Transforming the experience for Chinese shoppers—and making it face-to-face without any barriers—brings value to all parties concerned, and supports our vision of enabling universal connectivity across the payments ecosystem.”
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By GlobalData
