India’s online holiday store TripFactory has introduced a new travel card, targeted at budget travellers.
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Dubbed BOGO, the prepaid card enables customers to travel 200 days in a year at a fixed price.
The cards can be redeemed for travel 14 days before the departure date for a date that extends up to 12 months from the purchase date.
The cards start at INR4,999 ($76.38) for domestic leisure destinations inclusive of round ticket air fares, four days three nights stay, breakfast and all taxes, as well as at INR 19,999 ($305.58) for eight international destinations.
Travellers can select their travel dates according to their convenience within a period of 12 months from the date of card purchase.
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By GlobalDataThe card has currently been launched across the cities of Mumbai, Delhi and Bangalore, and will be connected with all 38 Indian airports.
It will also serve eight international airports in Singapore, Bangkok, Hong Kong, Abu Dhabi, Dubai, Ho Chi Minh City, Colombo and Kathmandu.
TripFactory founder and chairman Vinay Gupta said: "Our vision is, buying a holiday should be as simple as recharging your phone, a simple re-charge card, you buy, you know what it contains and then you use it, without surprises.
"We want to create a simple way for everyone to be able to holiday, starting from choosing, buying a quality product, packed with value, fun and enjoyment. That is where a fixed price Bogo card comes in, targeted at the value sensitive consumer, in all 2, 3, 4 and 5 star categories, this is sure to be a big excitement, relief and value to consumers."
