Rakuten Global Market, a subsidiary of Rakuten Ichiba and Rakuten, has added Chinese online payment service Alipay to its checkout on 17 April 2014.
Founded in 2004, Alipay provides an easy and secure way for individuals and businesses to make and receive payments online and on mobile phones.
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Alipay also offers an online payment solution to help retailers in North America and Europe sell directly to consumers in China and support transactions in 14 major foreign currencies.
Under the deal, Chinese consumers will be allowed to use Alipay’s secure and convenient payment system for shopping on Rakuten Global Market.
Through this move, Chinese users who previously did not have international payment methods, will be able to purchase items on Rakuten Global Market.
Rakuten Global Market initially plans to start with roughly 250 shops that currently sell on the site, with plans for expansion to all shops that allow shipment to China.
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