Qatar-based telecommunications provider Ooredoo Group has chosen startup company GoSwiff as its global mobile payment and marketing solution provider.
The partnership that covers nine countries – Algeria, Indonesia, Iraq, Kuwait, Myanmar, Maldives, Oman, Qatar and Tunisia – will include recruiting merchants to the platform, from large corporates to micro-merchants.
As part of the agreement, GoSwiff will provide Ooredoo with mPOS (mobile point of sale) technology, mobile money, airtime top-up for Ooredoo’s merchant clients and some value added services.
The deal enables Ooredoo Group to outsource managed services for mPOS to GoSwiff, including merchant profiling, segmentation and engagement with different industry verticals.
Ooredoo Group CEO H.E. Sheikh Saud Bin Nasser Al Thani said: "With its comprehensive range of services and international experience, GoSwiff is a strong partner to help Ooredoo build our mPOS platform."
GoSwiff CEO Simone Ranucci Brandimarte said: "We are proud to have been selected by Ooredoo Group as its global partner as the company introduces its offer of mobile payments to nine exciting markets across North Africa, Middle East and South East Asia."

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By GlobalData