Payments network Dwolla will introduce a new service called Dwolla Direct that enables users to send money from their bank account, without having to first establish a Dwolla account via the company website.
The service is aimed at lowering the barrier of entry into the network and helping digitize paper checks.
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The service is already offered by various businesses, but Dwolla is offering a completely new sign-up experience.
Earlier, a user would need to establish an account using Dwolla.com’s site, where they can enter banking credentials. Now a user can reuse the same credentials going forward on any other Dwolla-enabled site or service.
A notable fact is that users don’t need to provide their routing or account numbers to make the initial payment; instead the site will verify the bank using a third-party provider.
The new service is being targeted at small businesses and nonprofits. It is also focusing o government services in the months ahead.
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By GlobalDataDwolla Direct will be rolled out on 25 June.
