Mercury Payment Systems, a Vantiv company, has partnered with UniteU Technologies, an omnichannel platform provider, to bring seamless in-store and online payments to retailers, as well as multi-channel gift card integration.
The partnership leverages Mercury’s services in-store with the Microsoft RMS point-of-sale retail system, as well as online with UniteU’s integrated commerce platform.
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Together the two companies will deliver a true omnichannel experience, allowing customers to view products available for purchase at their local store, displaying inventory counts and also marketing "online only" products.
The first merchant to launch with the new offering is work clothing and footwear retailer American Workwear that operates eight "Whistle Workwear" branded stores in the state of Washington.
UniteU CEO and founder Soumen Das said: "American Workwear’s motto is ‘tough clothes for tough people,’ and we’re committed to helping it provide the best possible retail experience for its customer. Our relationship with Mercury enables businesses such as American Workwear to provide continuity and security across both in-store and online channels."
In addition to integration and coordination of cross-channel payments, American Workwear customers are also now able to seamlessly use Mercury-powered gift cards, MercuryGift, both in-store and online, Mercury Payment said.
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By GlobalDataVantiv vice president developer integrations Matt Ozvat said: "Given UniteU’s expertise and deep retail experience and Mercury’s payments knowledge, it is a natural fit to work together to building American Workwear’s omnichannel platform.
"Several of our other retailers are launching with the solution soon, and we’re excited to be able to offer this next-generation shopping experience that retailers are seeking to create."
