MassPay has announced the integration of Visa Direct into its proprietary orchestration platform, aiming to streamline and accelerate cross-border payouts for businesses.

This move enables fast payments to cards, bank accounts, and digital wallets in over 200 markets.

Traditionally, companies paying gig workers, marketplace sellers, or independent contractors across borders face a complex and slow process.

Managing multiple relationships with banks, payment processors, and compliance providers in different countries often leads to delays, with payments taking days to arrive.

Navigating varied regulations in each market demands considerable resources, adding to operational challenges.

MassPay addresses these issues through its proprietary orchestration layer, supported by a global network of established banks and financial institutions.

 The platform utilises an AI-driven routing engine that analyses each transaction in real time, selecting the most efficient path based on speed, cost, and compliance.

With billions of dollars processed annually, the MassPay Visa Direct integration offers businesses a single connection for compliant and rapid payouts worldwide.

Visa Direct’s capabilities are central to this enhanced offering. “Visa Direct enables fast, secure, and transparent movement of funds, and our collaboration with MassPay extends those benefits to even more businesses and consumers,” said Vira Platonova global head of Visa Direct.

“By integrating Visa Direct, MassPay can offer real-time payout experiences across a wide range of domestic and cross-border flows, helping organisations operate more efficiently and deliver the speed their customers increasingly expect,” Platonova added.

MassPay CEO Ran Grushkowsky said, “By joining forces with Visa Direct, we’re able to improve how businesses can access global payout infrastructure. We’ve built enterprise-grade technology that handles the operational complexity, regulatory requirements, scale and speed that global businesses demand. We’re the bridge between Visa’s trusted network and any business that needs to move money internationally.”

The collaboration removes the need for businesses to build and maintain infrastructure in each market. By accessing Visa Direct through MassPay’s platform, companies benefit from built-in compliance, currency conversion, and identity verification. This approach allows businesses to retain control over their data and customer relationships while leveraging infrastructure that would otherwise require years and significant investment to develop.

MassPay’s platform now supports direct payouts to debit cards, real-time bank transfers via Visa Direct, and digital wallet funding—all through a single integration.

The solution is claimed to manage multi-currency transactions with transparent foreign exchange rates and incorporates enterprise-grade compliance features.