Heartland Payment Systems in partnership with ToGoTechnologies has launched a mobile and online ordering solution for restaurants.
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The new solution, Heartland Mobile and Online Ordering, automates the ordering process, saving restaurant operators time and money. It reduces the manual processes of servers taking orders by phone, entering orders into a POS (point-of-sale) system and manually processing payments.
The technology used by Heartland Mobile and Online Ordering is powered by cloud-based customizable templates that allow Heartland to offer restaurants a competitively-priced and branded white label mobile app, advanced responsive web ordering, and a suite of reporting and analytics tools.
The new solution also has options including takeout, delivery, curbside pickup, catering, order from the table and gift and loyalty are all built in, so operators can activate the features they want to grow their business.
David Gilbert, president of Heartland’s hospitality group, said: "Restaurants are looking for a competitive mobile ordering solution that will match the functionality that major restaurant companies are bringing to market, while minimizing the operational impact of adopting this new technology.
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By GlobalData"Restaurants also want to respond to growing consumer demand as well-known restaurant brands engage in marketing activities to shift consumer behaviour towards placing more orders via smartphones, tablets and computers."
