Caesars Interactive Entertainment (CIE), an interactive social and mobile casino-themed game provider, has expanded its partnership with Optimal Payments for payment processing services in the US.
Under the deal, CIE will now offer Optimal Payments’ new NETELLER service to customers of CaesarsCasino.com, HarrahsCasino.com and WSOP.com in both Nevada and New Jersey.
Optimal Payments said that its NETELLER service and Net+ Card stored value offering will allow consumers to safely pay and receive funds for products and services both online and at point-of-sale (POS).
CIE senior vice president and chief technology officer, Marco Ceccarelli, said: "We are thrilled to offer NETELLER in both New Jersey and Nevada effective immediately and anticipate this offering will be a popular choice for existing and new customers."
Optimal Payments executive vice president of business development, Neil Erlick, added: "Optimal Payments and Caesars Interactive Entertainment have a longstanding partnership that strategically binds our two companies.
"We already provide CIE with gateway services related to payment processing and now, with the addition of our new NETELLER and Net+ Card stored value offering, we hope to make it even simpler for their consumers in regulated gaming markets to do business with this leader in gaming. We plan to support the company as it rolls out its social gaming offerings in the years ahead."

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By GlobalData