1st National Bank of Scotia has selected MK Decision’s Credit Card Origination System (CCOS) to enable mobile-first credit card applications for their customers.
The tie-up will allow customers of the New York-based lender to apply for credit cards online via MK’s digital platform.
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SalesFunnel will enable the customers to make informed decisions by offering detailed credit card landing pages. They will be assisted by AppFlow throughout the online application process while MK’s SecureSign will facilitate digital signatures on disclosures.
Additionally, the customers will be provided automated updates throughout the approval and onboarding process through MK’s Messaging system.
1st National Bank of Scotia president and CEO John Buhrmaster said: “ICBA Bancard vets all of its vendors for us, they negotiate the contracts.
“When they let me know that they were in negotiations with MK Decision that was all I needed to know that the company had been properly vetted and had an excellent product to help community banks grow their credit card portfolios.”
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By GlobalDataLast January, the bank became familiar with MK’s CCOS offering while attending the first Independent Community Bankers of America (ICBA) ThinkTECH Accelerator powered by The Venture Center in Arkansas.
MK DecisionCEOHar Rai Khalsa said: “As forward-thinking community banks continue to partner with MK Decision, we’re exceeding rising customer expectations for online access to financial products. With MK at their side, 1st National Bank of Scotia’s digital transformation will provide their customers with intuitive online shopping and application experiences.”
Earlier in May, MK Decision partnered with Merchants and Planters Bank to roll out digital credit card application process to its customers.
