WeFi, a deobanking infrastructure provider, is working with Visa on an initiative to examine on-chain banking and stablecoin-based payment use cases in selected markets.
The collaboration builds on Visa’s existing efforts in digital asset payments and will focus on how on-chain value can connect with familiar payment experiences within current regulatory frameworks.
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Visa head of product & solutions in Europe Mathieu Altwegg said: “As interest in digital assets grows, our focus is on making these new models practical at scale – by connecting them to payment experiences people already trust.
“This collaboration demonstrates how Visa’s global network interacts with onchain models, while operating within established regulatory frameworks and the reliability consumers and merchants expect.”
WeFi describes its platform as an orchestration layer between decentralised finance and regulated payment infrastructure.
The company said the platform is intended to support use cases including cross-border spending and on-chain value storage.
The company’s deobanking model takes a different route from some crypto payment offerings that are based on fully custodial crypto card setups. Instead, WeFi said its infrastructure is designed to combine user choice over asset custody with access to regulated payment rails.
The rollout is set to proceed market by market, beginning with selected countries in Europe, Asia and Latin America.
Further expansion will depend on local regulatory approvals and issuing partnerships.
At launch, the initiative will focus on regulated stablecoins aimed at everyday payment use cases, while other digital assets may be considered later.
Maksym Sakharov, the co-founder and group CEO of WeFi, said: “People expect money to work seamlessly across borders, without unnecessary complexity. We see this partnership as a way to work with Visa’s capabilities as we continue to develop WeFi’s deobanking offering across key regions.”
