Alan Moss, Verifone vice president of marketing for the Western Europe, Middle East and Africa region says:
"We’re getting to a tipping point on contactless acceptance in the main European markets. We’ll see that starting to move into the NFC area, which will probably be the initial NFC proper deployments. There will be an increased take up of tablet and iPad retailing and certainly we see a lot of major retailers who now have mobile POS plans and are looking to implement them.
Go deeper with GlobalData
Access deeper industry intelligence
Experience unmatched clarity with a single platform that combines unique data, AI, and human expertise.
Chip-and-PIN and contactless will continue for face-to-face payments. If you’re paying on a Smartphone it’s very difficult to enter your data and then to go into security procedures like 3-D secure, there are too many friction points for the consumer and they’re used to a face to face environment, giving someone their card and doing a chip-and-PIN transaction. The card associations are keen to keep the distinction between face-to-face payment and what is an ecommerce transaction".
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData
