Swedish m-commerce software firm Seamless has introduced its mobile payment service SEQR in UK.

The company has worked with payment service providers such as Optimal Payments for the UK launch. The move follows the launch of the SEQR service in the US earlier in June 2015.

With this service, consumers can transfer money instantly between each other, and buy products from several brands through SEQR Shop on the Spot, which turns anything into a possible sales channel through scanning a QR code from the surface.

The SEQR app will allow users to transfer money from their bank account, monitor their balance in real time and top up the account with new funds as required.

Additionally, SEQR will also provide a pre-paid account to process payments for the first time in UK.

The company intends to launch the first merchants for the service by the end of the summer.

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Seamless CEO Peter Fredell said: "Launching SEQR in the US and the UK has been a top priority for us at Seamless. Now that we’re starting to work with merchants and consumers, we’re creating the right conditions to be able to establish ourselves as the biggest mobile payments provider in the UK as well, a market with around 60 million potential customers."

SEQR UK country manager Gareth Gillatt said: "One of the benefits compared with other solutions is the low cost, easy integration with existing checkout systems. This, combined with leading technical functions such as Shop Spot and MyShop, means that SEQR is seen as an attractive choice as a mobile payment service."